Sun Prairie, Wis. — Johnny's Italian Steakhouse plans to expand in the state of Wisconsin. Johnny's currently has a foothold in the state with two existing locations in Eau Claire and Middleton. Its newest restaurant is projected to open in Sun Prairie, Wis., in August. The growing restaurant franchise plans to bring five additional locations to the area over the next 3 years.
Target development markets include Racine, Kenosha, Green Bay, Milwaukee, Janesville and Sheboygan. The company aims to add five locations in these markets within the next 3 years. This folds into the brand's overall expansion efforts as it plans to award 24 total units by 2020.
"The Johnny's Italian Steakhouse brand is built around timeless themes and ageless traditions which the Wisconsin area has embraced, allowing our business to flourish," says Tom Larson, owner and operator of Johnny's Italian Steakhouse in Eau Claire, Wis., which opened in 2013. "We've been voted the Best Steak, Best Dining Experience, and Best Atmosphere year after year."
Paying homage to classic Rat Pack supper clubs, Johnny's values decadent dishes and timeless tunes wrapped in a stylish 1940s ambiance. This is highlighted by Johnny's trademark Blue Bar where handcrafted cocktails are curated by specially trained Bootleggers.
"We are beyond excited to expand the Johnny's brand footprint in Wisconsin," says Mike Whalen, CEO of Johnny's Italian Steakhouse. "Through smart, strategic growth and finding the right franchisees to partner with, we know we will continue to see success and positive results in the area."
With 40 years of extensive operational experience, Johnny's Italian Steakhouse is a leading dining destination that creatively blends sophistication of the past with a modern edge. For more information, visit www.jisfranchising.com.
SOURCE: Johnny's Italian Steakhouse