Twin Peaks To Sell Majority Interest To Largest Franchisee

by Katie Lee

Dallas — Twin Peaks has agreed to sell a majority interest in the company to its largest franchise group, Atlanta-based La Cima Restaurants, which currently owns and operates 15 Twin Peaks sports lodges across six southern states. Terms of the acquisition were not disclosed.

Following a brief transition, Twin Peaks’ CEO, Starlette Johnson, will pass the reins to Joe Hummel, currently La Cima’s chief operating officer, who will step in as Twin Peaks’ CEO. Hummel will report to the Twin Peaks board of directors, chaired by founder Randy DeWitt. La Cima’s managing partner, Coby Brooks, will join the Twin Peaks board. Johnson will return to her seat on the Front Burner Restaurant Group board, working closely with DeWitt on emerging concepts.

“I’m proud of what we’ve been able to accomplish over the past several months and am confident that the future of Twin Peaks is bright,” said Johnson. “Joe understands what has made Twin Peaks so successful and is the right guy to lead the next chapter of our growth.”

“The process of re-energizing Twin Peaks is something we’ve all been working on and I’m excited for the chance to accelerate this process,” says Hummel.

Founded in 2005 in the Dallas suburb of Lewisville, Texas, by restaurant veterans Randy DeWitt and Scott Gordon, Twin Peaks owns or franchises 78 restaurants in 25 states. For more information, visit www.twinpeaksrestaurant.com.

Based in Atlanta, La Cima Restaurants is a restaurant holding and management company, owning and operating 15 Twin Peaks restaurants in Alabama, Georgia, Florida, North Carolina, South Carolina and Tennessee.

SOURCE: Twin Peaks and La Cima Restaurants

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