Vancouver, B.C. — INDOCHINO, the global leader in made-to-measure apparel, is launching a “designed by you” showroom experience this spring in key U.S. markets: Charlotte, N.C.; Houston; Austin, Texas; and Dallas. The locations are four of several new showrooms slated for 2018 as the company continues to accelerate expansion and transform retail by making luxury custom clothing an affordable reality for millions of men.
The 3,000-square-foot Charlotte, N.C., store will open on February 23, followed by INDOCHINO’s three Texas showrooms. Houston will launch on March 2, Austin on April 20 and Dallas on April 27.
INDOCHINO showrooms offer an immersive and highly engaging VIP experience. Customers are designated their own personal stylist who assists them in designing their suit or shirt and helps them choose from millions of possible combinations of top-of-the-line fabrics and personalization options. Garments are then made to the customers’ precise measurements and shipped directly to their door within 3 weeks for a perfect fit, hassle free.
INDOCHINO was the first company to disrupt the retail sector by making perfect-fitting, personalized apparel on a mass scale. The company originally launched online before opening its first showroom in 2015 and the new stores will take the number of locations to 24 across North America. The company is looking to open in major cities across the U.S. this year such as Atlanta, Denver and San Diego.
Customers take on the role of designer, picking out every minute detail of their suits and shirts to make them truly one-of-a-kind. These garments are made to their precise measurements and shipped directly to their door, hassle free. The company’s omnichannel approach allows them to shop online or in person at any INDOCHINO showroom.
SOURCE: INDOCHINO