New York City — The UGG® brand, a division of Deckers Brands, has opened an UGG® for Men pop-up shop in San Francisco. Complementing the brand’s permanent men’s-only locations in New York and Hawaii, the new 554-square-foot pop-up store is located in the Westfield Centre in the Union Square area of San Francisco.
“San Francisco is a city known for being on the cutting edge of technology, making it the perfect home to our first-ever UGG for Men pop-up shop,” says Gerard Marceda, vice president of North America retail for Deckers Brands. “Our UGG for Men collections are built on a legendary foundation of comfort and innovative technology, which are key points of differentiation that distinguish UGG from other men’s brands in the marketplace. Our new pop-up men’s location offers our tech-savvy customers a chance to experience firsthand all the brand has to offer.”
Founded in 1978 in California, the UGG® brand has 137 locations worldwide, including New York, San Francisco, Los Angeles, Paris, London, Tokyo, Shanghai and Beijing. For more information, visit www.uggaustralia.com.
Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, 142 company-owned and operated retail stores, and select online stores. For more information, visit www.deckers.com
SOURCE: The UGG® Brand