Scottsdale, Ariz. — On May 29, P.F. Chang’s reopened its Atlantic City, N.J., location as an upgraded flagship restaurant. After 3 months of extensive renovations, the long-established Atlantic City location reopens as P.F. Chang’s first flagship restaurant on the East Coast — and third in the country.
P.F. Chang’s newest flagship restaurant at 2801 N. Pacific Ave. originally opened in 2004. The 6,137-square-foot space, which spans two floors and seats 186 guests, underwent an extensive renovation, resulting in significant upgrades to design, décor and ambiance.
“P.F. Chang’s prides itself in offering an immersive Asian dining experience, and our new flagship restaurant in Atlantic City does that at the highest level,” says Art Kilmer, chief operating officer for P.F. Chang’s.
Standing tall in the middle of P.F. Chang’s upgraded dining room is a cherry tree measuring 13 feet high. Four large, hand-painted murals also grace the new space and include a ceiling mural in the upstairs bar, as well as a staircase mural with glowing, neon characters that read “Atlantic City New Jersey” in Mandarin. Other design elements unique to the Atlantic City flagship location include dragon door handles leading into the bathrooms, where guests will find custom, mosaic tile murals.
The new Atlantic City flagship location joins two other flagship restaurants in Honolulu and Las Vegas, and a fourth P.F. Chang’s flagship location is anticipated to open in New York City’s Union Square later this year. The new flagship restaurants are part of a brand refresh across the United States. All existing P.F. Chang’s are scheduled for updates by the end of 2022, including new music, lighting, décor, uniforms and menu presentation. Additionally, P.F. Chang’s continues to expand its fast-casual concept, P.F. Chang’s To Go, with eight more locations slated to join the 13 existing To Go locations this year.
Founded in 1993 by Philip Chiang and Paul Fleming, P.F. Chang’s is the first internationally recognized multi-unit Asian culinary brand to honor and celebrate the 2,000-year-old tradition of wok cooking as the center of the guest experience. Worldwide, P.F. Chang’s has more than 300 restaurants in 22 countries and U.S. airport locations, including a growing number of convenient P.F. Chang’s To Go locations offering takeout and delivery. For more information, visit www.pfchangs.com.
SOURCE: P.F. Chang’s