Phoenix — Peter Piper, LLC, a wholly owned subsidiary of CEC Entertainment, LLC, which also owns Chuck E. Cheese and Pasqually’s Pizza & Wings, signed an agreement to acquire nine Tucson and one Phoenix-area Peter Piper Pizza restaurants owned by franchisee Southwest Pizza, Inc.
Local Tucson family-owned Southwest Pizza, Inc., which has been a Peter Piper Pizza franchisee for nearly 40 years, decided to sell all its locations earlier this year. The terms of the sale were not disclosed.
Peter Piper, LLC, will take over the operations of these locations on Nov. 1, 2021. The purchase of these 10 locations in Arizona will expand the number of locations corporately owned by Peter Piper, LLC, to 43 in the U.S.
Additionally, the company’s franchisee, Pizza Properties, Inc., plans to open two new Peter Piper Pizza locations in the San Antonio area in the summer and fall of 2022.
“We appreciate the decades of passion and quality that Southwest Pizza, Inc., and the Baxla family brought to the Peter Piper Pizza brand in Tucson,” says Randy Forsythe, president of Peter Piper Pizza. “We will continue building on their success in the area as part of our overall growth strategy nationally and internationally.”
Peter Piper, LLC was founded in Phoenix in 1973. Peter Piper Pizza features dining, entertainment and carryout with a neighborhood pizzeria feel, with more than 120 locations in the U.S. and Mexico. With a bold design and contemporary layout, an open kitchen revealing much of its handcrafted food preparation, the latest technology and games, its ever-popular weekday all-you-can-eat lunch buffets, and beer for adults, Peter Piper Pizza appeals to parents and kids alike. For more information, visit www.peterpiperpizza.com.
CEC Entertainment, LLC, is the nationally recognized leader in family entertainment and dining with its Chuck E. Cheese, Peter Piper Pizza and delivery-only Pasqually’s Pizza & Wings brands. For more information, visit www.chuckecheese.com.
SOURCE: Peter Piper, LLC