Houston — Russo’s New York Pizzeria & Italian Kitchen has signed a multi-unit development agreement to open 10 outlets in Mexico City by 2027. This marks a milestone for the brand as it continues its international expansion. Russo’s newest franchisee, Javier Aguilar, will introduce the brand’s signature New York-style pizza and Italian dishes to the vibrant culinary scene in Mexico City.
Aguilar emphasizes what makes Russo’s New York Pizzeria & Italian Kitchen stand out from other pizza chains: the exceptional menu and flexible store design. “The ability to open a range of store sizes — from 1,200 square feet to 3,000 square feet — allows us to develop upscale pizzerias as well as carry-out and delivery outlets tailored to the local market. Additionally, there is no commissary; every menu item is made fresh to order, and the average food cost is 22%. We’re excited to be part of the Russo family and to work closely with Chef Russo himself to bring the brand to Mexico City.”
Chef Anthony Russo, founder and CEO of Russo’s New York Pizzeria, adds: “We are thrilled to have Javier onboard. His extensive experience as a multi-unit franchisee and restaurant operator will be invaluable as we continue to grow our brand internationally.”
Russo’s New York Pizzeria is committed to bringing a taste of Little Italy to new markets, with a flexible franchise model that allows franchisees to design stores that fit each local market’s needs. This adaptability enables franchisees to localize their menu with regional favorites and options like halal or gluten-free dishes.
“Our goal is to support our franchisees so they can maximize their growth potential in each market,” Russo explains. The brand has already announced new store openings in Arizona, Texas, California and international markets such as the Philippines, Qatar, Dubai and now Mexico City.
Russo’s New York Pizzeria store sizes range from 1,500 square feet for the fast-casual delivery model to 3,500 square feet for the Italian kitchen dine-in model, allowing franchisees to choose the best fit for their market.
Houston-based Russo’s New York Pizzeria & Italian Kitchen is a leading fast-casual pizza and Italian kitchen concept, renowned for its hand-tossed New York-style pizzas. Established in 1999 by Chef Anthony Russo, Russo’s New York Pizzeria has grown to 54 locations across Texas, Oklahoma, California and Florida, with international locations in Riyadh (Saudi Arabia), Abu Dhabi, Dubai and Qatar. For more information, visit www.russosfranchise.com.
SOURCE: Russo’s New York Pizzeria & Italian Kitchen