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Fuzzy’s Taco Shop Names New President, COO

Dallas — Fuzzy’s Taco Shop® has made two leadership appointments. Patrick Kirk, previously chief marketing officer, has been named president, in addition to his marketing role. Marshall Claycamp, previously executive director of operations services for IHOP, has been named chief operations officer for Fuzzy’s Taco Shop.

In these new and expanded roles, Kirk will continue to define the Fuzzy’s Taco Shop experience, guide the brand’s future growth and manage all organizational aspects. Claycamp will lead all operations and franchise restaurant operations for the brand.

“Patrick is no stranger to the business. At our sister brand, Applebee’s, he disrupted the casual dining industry through beverage innovation, growing the beverage business into a $1 billion enterprise. Since joining the Fuzzy’s team as CMO, he has made an immediate impact,” says John Peyton, chief executive officer, Dine Brands. “His knack for building strategic plans and forming strong brand and franchisee partnerships, all while focusing on creating engaging and fun guest experiences, is undeniable. I’m excited about the fresh expertise and creative thinking he will bring to our talented team.”

With more than 23 years of experience in the restaurant industry, Kirk has been responsible for creating industry-leading beverage programs and building trusted relationships at national brands, including Applebee’s, Tony Roma’s and Buffalo Wild Wings.

Claycamp joins Fuzzy’s from IHOP where he served as the executive director of operations services for the past 5 years. His career spans multiple roles, including franchise business consultant at IHOP; learning and development at Applebee’s; and years of restaurant operations.

“Marshall’s ability to adapt, learn, grow and hone his leadership skills has prepared him well to assume this new role as Fuzzy’s chief operations officer,” Peyton says. “Marshall has a passion for restaurant operations, a commitment to our culture and, most importantly, a love for our teams. He is perfectly suited to lead our operations as we continue to grow our national footprint.”

Founded in 2003 in Fort Worth, Texas, Fuzzy’s Taco Shop® is a fast-casual-plus restaurant serving Mexican favorites with a splash of Baja. Fuzzy’s Taco Shop restaurants are franchised by affiliates of Pasadena, Calif.-based Dine Brands Global, Inc. For more information, visit www.MyFuzzys.com and www.FuzzysTacoShop.com.

Based in Pasadena, Calif., Dine Brands Global, Inc., through its subsidiaries and franchisees, supports and operates restaurants under the Applebee’s Neighborhood Grill + Bar®, IHOP® and Fuzzy’s Taco Shop® brands. As of June 30, 2024, these three brands consisted of close to 3,600 restaurants across 18 international markets. For more information, visit www.dinebrands.com.

SOURCE: Dine Brands Global, Inc.

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