Huntington Station, N.Y. — 7th Avenue, a Los Angeles-based furniture brand of functionally-designed modular sofas, has opened a new 1,206-square-foot showroom at Walt Whitman Shops in Huntington Station, N.Y., marking 7th Avenue’s first showroom on Long Island and expanding the brand’s growing partnership with Simon Property Group.
“Long Island has one of the highest concentrations of homeowners in the New York metro area, and we’ve seen strong online demand from this region for years,” says Billy Shaw, co-founder and CEO of 7th Avenue. “Walt Whitman Shops gave us the opportunity to meet those customers where they already shop and to let them experience our sofas in person before buying.”
Unlike traditional furniture stores, 7th Avenue showrooms are carefully curated experiential spaces where customers can touch, feel, sit and configure their very own modular sofa in a beautifully designed space. The Long Island showroom features the brand’s signature design elements, including European white oak hardwood flooring, custom travertine center, console and coffee tables, aged brass chandelier and sconce lighting. The showroom experience also pairs visitors with dedicated sales and design consultants who are trained to educate customers on the product and brand, help design custom configurations that best fit each customer’s home and lifestyle as well as answer any questions they may have.
“Every showroom we open is thoughtfully and intentionally designed to be an aspirationally attainable space. One where it feels warm and welcoming, yet it is still elevated,” says Josh Stinson, co-founder and COO of 7th Avenue. “Customers can walk in with their families (pets too) and experience our entire fabric offering, take part in a real spill test, test the modular functionality and see for themselves how one of the most important purchases in their home will withstand the realities of everyday life.”
The Walt Whitman Shops opening brings 7th Avenue’s national showroom count to more than 20 locations across the United States, with additional openings planned throughout summer and fall 2026. The Long Island location represents the brand’s second showroom within the Simon Property Group portfolio, following King of Prussia Mall in the Philadelphia area, part of a broader partnership that includes additional planned locations across the country.
Originally opened in 1962 as New York’s first indoor shopping mall, Walt Whitman Shops serves as central Long Island’s premier shopping destination, drawing visitors from Huntington, Dix Hills, Woodbury, Syosset, Melville and Northport.
7th Avenue showrooms can be found in major markets including Los Angeles, New York City, Las Vegas, Austin, Nashville, Dallas, Denver, Philadelphia, Portland, Sacramento and Miami, among others.
7th Avenue is a Los Angeles-based modern furniture brand that combines elevated, contemporary aesthetics with functional day-to-day features. Its flagship product, “The World’s Greatest Modular Sofa,” features endless modularity, water-repellent and stain-resistant fabrics, removable and machine-washable covers, adjustable back cushion firmness, memory foam blend cushions, soft-close hidden storage and more. For more information, visit www.7thavenue.co.
SOURCE: 7th Avenue