Minneapolis — Target Corporation is bringing its new Target Beauty Studio, a reimagined beauty destination, to stores in September. Launching Sept. 10 in more than 600 Target stores nationwide and on Target.com, Target Beauty Studio combines Target’s expertise in curating the latest beauty trends with an elevated, discovery-led shopping experience.
“When guests shop for beauty, they want to pick up their standbys while also exploring what’s new and trending, and Target Beauty Studio is designed with that mix in mind,” says Amanda Nusz, senior vice president of merchandising, essentials and beauty, Target. “It’s an inspiring destination to discover what’s new, now and next in beauty — and a powerful example of how our merchandising authority comes to life through an elevated guest experience.”
Target Beauty Studio is a dedicated discovery destination to shop new brands, coveted products and the latest beauty trends across skincare, makeup, haircare, fragrance, bath and body and nails. More than two-thirds of the brands featured in Target Beauty Studio are new to Target.
The Target Beauty Studio experience will continue to evolve, bringing guests fresh discoveries and the latest beauty innovations. Together with Target’s core beauty assortment, Target Beauty Studio creates a one-stop beauty destination for every routine, from everyday skincare and beauty essentials to prestige favorites and the latest beauty finds.
Minneapolis-based Target Corporation has more than 2,000 U.S. stores.
SOURCE: Target Corporation