Memphis, Tenn. — Bass Pro Shops at the Pyramid, a new national destination experience located in downtown Memphis, is now open to the public. Located inside a massive transformed sports arena, this new, immersive retail experience includes a wilderness hotel called Big Cypress Lodge, nearly 600,000 gallons of water features, a cypress swamp with 100-foot-tall trees, the interactive Ducks Unlimited Waterfowling Heritage Center, and The Lookout, a breathtaking glass-floored cantilevering observation deck at the top of the 32-story steel Pyramid.
“With an array of retail, educational and fun attractions, Bass Pro Shops at the Pyramid is much more than a store — it’s one of the most dynamic, captivating retail adventures in the world,” says Johnny Morris, founder of Bass Pro Shops.
The ambitious project represents the single largest investment in size and scope that Bass Pro Shops has ever made outside of its national headquarters in Springfield, Mo., and includes a number of amenities and attractions including Big Cypress Lodge, the first hotel located inside a Bass Pro Shops store.
Standing 32 stories tall along the banks of the Mississippi River, the Pyramid is an icon of the Memphis skyline. First envisioned as a sports and entertainment venue, the complex opened in 1991 and hosted professional sports and concerts until it closed in 2004. After years of uncertainty about the Pyramid’s future, the City of Memphis invited Bass Pro Shops to establish an innovative retail destination that could revitalize the building. After 4 years of design and construction, the new 535,000-square-foot store celebrated its grand opening in April 2015.
Bass Pro Shops®, which specializes in outdoor fun, operates 92 retail stores and Tracker Marine Centers across America and Canada. For more information, visit www.basspro.com.
Photo credits: © Bass Pro Shops
SOURCE: Bass Pro Shops