Canada-based OEB Breakfast Co. Makes California Debut

Newport Beach, Calif. — OEB Breakfast Co., a popular North American breakfast concept, is opening its very first California restaurant. Located in Newport Beach at Westcliff Plaza, the newest restaurant joins 13 existing locations — one in Arizona and 12 in Canada. OEB master developers Walid Daoud and Antoine Daoud of Newport Breakfast Concepts LLC are planning to expand the concept to Irvine and other regions throughout California in the coming years.

“Being an Orange County resident and knowing how much locals appreciate great food made with the best ingredients, I’m thrilled to introduce OEB and everything that makes it so special to our friends, communities and neighbors,” says Walid Daoud. “OEB is a dining destination like no other where guests can choose from a variety of unique breakfast and brunch items that were designed by our talented chef and founder to delight and excite the senses. My brother and I are looking forward to welcoming everyone into OEB to enjoy the signature experience that has made OEB a household name in Canada and beyond.”

The 2,700-square-foot location will seat up to 100 guests indoors and offer 25 seats on a wrap-around patio. The restaurant, which was thoughtfully designed by Ruth M’rav-Jankelowitz and her team at Janks Design Group, uses whimsical and refined elements to impart a feel that’s rustic, yet elevated and modern. The indoor space boasts a large custom chalkboard, a “Fill the Soul” feature wall, custom wallpaper, elegant millwork and a metal pantry display near the entrance. Guests can expect mixed seating consisting of banquettes, communal tables and bar-top options at the full-service bar, all set in a spacious, airy room highlighted by vibrant pops of color.

“When I opened the first OEB Breakfast Co. in 2009, I had hopes that one day I could grow the concept to more locations, but to have the brand expanding all over North America is beyond my wildest dreams!” says founder and chef Mauro Martina.

Ingredients have been carefully selected from local California purveyors like Ingardia Brothers produce, Bread Artisan Bakery and Continental Gourmet Sausage, thus demonstrating OEB’s commitment to the communities in which it serves. The food is complemented by an impressive beverage selection that includes mimosas, beer, wine and non-alcoholic morning classics like smoothies, fresh juices and coffee.

Founded in Calgary, AB, Canada, in 2009, OEB Breakfast Co. has 14 locations in North America (12 in Canada and two in the U.S.), with additional locations planned in California. For more information, visit



SOURCE: OEB Breakfast Co.

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