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Panera Bread Names New Chief Financial Officer

by Katie Lee

St. Louis — Panera Bread, a leader and pioneer in the fast-casual restaurant industry, has appointed Earl Ellis as chief financial officer, effective immediately. Ellis will report to CEO Paul Carbone and join the executive leadership team. “Earl is a proven finance leader who blends disciplined financial stewardship with an owner’s mindset,” says Carbone. “He has scaled complex, multi-brand organizations, led successful transformations and developed high-performing teams. His experience will help accelerate our plan to strengthen the core business, elevate the guest experience and drive long term, profitable growth. Panera …

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Wireless Zone, the Nation’s Largest Verizon Franchisor, Names Executive Vice President

by Katie Lee

Fishers, Ind. — Wireless Zone® has appointed an executive vice president from within its franchise system: longtime franchisee Al Pellecchia. Under his leadership, the nation’s largest Verizon franchisor is poised to continue growing its system through improved processes, prioritizing automation and providing ongoing support for the stores. Pellecchia started in the industry selling phones while he was in college. An independent mobile retailer then hired Pellecchia to run multiple locations. He went on to work for brands such as AT&T, Nextel and Sprint, serving as his own agent. Pellecchia was …

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Newspeoplerestaurantssoftware/technology

Whataburger Welcomes New Chief Digital and Technology Transformation Officer

by Katie Lee

San Antonio — Whataburger has appointed Rohit Kapoor as executive vice president, chief digital and technology transformation officer. He brings more than three decades of global leadership experience across the restaurant and retail industries, where he has consistently led large-scale digital transformations that elevate both customer and team member experiences while enabling sustainable growth. Before joining Whataburger, Kapoor served as executive vice president and chief information officer at Claire’s, where he modernized the company’s end-to-end technology landscape, strengthening its digital foundations and enhancing omnichannel engagement. He previously held senior leadership …

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Ulta Beauty Names New Chief Financial Officer

by Katie Lee

Bolingbrook, Ill. — Ulta Beauty, Inc. has named Christopher DelOrefice as its next chief financial officer. He will begin his new role on Dec. 5, 2025, and Chris Lialios will continue to serve as interim chief financial officer until that time. DelOrefice joins Ulta Beauty from Becton Dickinson & Company, where he has served as executive vice president and chief financial officer since September 2021. Prior to Becton Dickinson, DelOrefice spent more than 20 years with Johnson & Johnson. “We are thrilled to welcome Chris to the Ulta Beauty family. …

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Dollar Tree Selects Legion WFM to Transform Labor Operations, Enhance Associate Experience

by Katie Lee

Redwood City, Calif. — Legion Technologies, an innovator in workforce management (WFM), is partnering with Dollar Tree, Inc. to deliver enhanced labor optimization and associate engagement to its fleet of stores and distribution centers across North America. “As a retailer with more than 9,000 stores, 18 distribution centers and over 150,000 associates, we needed a next-generation solution that would allow us to better manage our labor budget while increasing associate engagement. Legion’s platform showed us we didn’t have to compromise,” says Jocelyn Konrad, chief of Dollar Tree Stores and enterprise …

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Toppers Pizza Names New Chief Financial Officer

by Katie Lee

Whitewater, Wis. — Toppers Pizza has appointed Ian Bruggeman as chief financial officer, adding a seasoned professional to its executive team. He will oversee the company’s finance, supply chain and human resources functions while serving as a strategic partner to the CEO. Bruggeman brings a diverse background that spans consulting, asset management and operational leadership in the restaurant sector. He previously held roles in financial planning and analysis, franchise development and operations at Naf Naf Grill, equipping him with a unique blend of analytical expertise and hands-on operational experience. At …

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ITW Food Equipment Group Appoints New VP of US FEG Dealer Sales Organization

by Katie Lee

Glenview, Ill. — ITW Food Equipment Group has appointed Ray Peden as its new vice president of U.S. FEG dealer sales organization. He will lead the ITW FEG dealer sales team in generating organic growth by providing dealer support and strengthening partner relationships, as well as maintaining a critical focus on key customers. Peden and the sales team will also be responsible for driving growth through their product application expertise across the ITW FEG premium brands, including Hobart, Traulsen, Baxter, Vulcan and Wolf. “We are excited to welcome Ray to …

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Galleria Fort Lauderdale Names Retail Veteran as Senior GM

by Katie Lee

Fort Lauderdale, Fla. — Galleria Fort Lauderdale, one of South Florida’s premier shopping destinations, has named retail veteran Jim Heilmann as senior general manager. In this role, Heilmann will guide the center’s operations, marketing efforts, community engagement and tenant relations, with a focus on elevating the guest experience and driving long term value for the property. Heilmann’s expertise spans leadership positions at some of the nation’s top retail and entertainment destinations. He most recently served as vice president of operations for experiential entertainment district AREA15 in Las Vegas, where he …

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Swig Names New President and Chief of Franchise Partnerships

by Katie Lee

Sandy, Utah — Swig, the creator of the dirty soda beverage category, is ramping up its nationwide growth by promoting Todd Smith to president, following his tenure as chief commercial officer, and appointing franchise sales veteran Shannon Swenson as chief, franchise partnerships. “We’re at a major moment for dirty soda,” says Alex Dunn, CEO of Swig. “People crave playful, personalized drinks, and Swig is here to deliver — coast to coast. Todd’s vision, Shannon’s franchising prowess and the talent of Swig’s leaders and team members alike are the perfect combination …

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Cracker Barrel Makes Changes to Leadership Team

by Katie Lee

Lebanon, Tenn. — Cracker Barrel Old Country Store, Inc. is making changes to its leadership and organizational structure. Doug Hisel, previously vice president, field operations, has been promoted to senior vice president, store operations, overseeing field operations and operations services. Hisel is an 18-year veteran of Cracker Barrel and brings a strong ability to balance operational excellence with a deep understanding of people and Cracker Barrel’s processes and standards. He started at the company as an associate manager in Indianapolis in 2007 and has served in various other operations roles …

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