FAT Brands Inks 40-Unit Northern California Co-Branding Development Deal

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Fatburger, Round Table Pizza and 16 other restaurant concepts, has signed a new development deal to open 40 new franchised Fatburger locations across Northern California. In partnership with franchisee California Burger, Inc., Fatburger will be added to 40 existing Round Table Pizza locations over the next 10 years with the first location set to open in 2024.

“Since opening our first co-branded Fatburger and Round Table Pizza in the Dallas area last year, we have seen significant interest in this pairing from our franchisee base,” says Taylor Wiederhorn, chief development officer of FAT Brands. “We are pleased to further the growth of this new co-branded model with California Burger, Inc. who also operates Circle Pizza LLC, the largest multi-unit operator of Round Table Pizza with over 70 Round Table Pizza restaurants in operation. We see great potential for Fatburger and Round Table Pizza co-branded restaurants given both brands’ California heritage. The strategy is not unsimilar to the success we have experienced with co-branded locations of Fatburger and Buffalo’s Express, which now number over 100 locations worldwide.”

For more information, visit www.fatburger.com and www.roundtablepizza.com.

FAT Brands currently owns 18 restaurant brands: Round Table Pizza®, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Native Grill & Wings, Pretzelmaker, Elevation Burger, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,300 units worldwide. For more information, visit http://www.fatbrands.com.


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