Fatburger Accelerates Florida Growth with 40-Unit Development Deal

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Fatburger and 17 other restaurant concepts, has signed a new development deal with existing franchisee Whole Factor Inc., to open 40 additional Fatburger locations across Florida over the next 10 years, including new areas such as Jacksonville. Since 2021, Whole Factor Inc. has been steadily growing the Fatburger brand across the state with a 14-unit development deal to grow in the Orlando and Tampa areas, with two restaurants open to date in Riverview and Celebration.

“Two years ago, Fatburger made its return to the state of Florida after a 20-year absence, and we are not looking back,” says Taylor Wiederhorn, co-CEO and chief development officer of FAT Brands. “Our Riverview and Celebration locations have exceeded expectations with an incredible fanbase. Whole Factor is an excellent partner that understands what makes Fatburger such a unique, beloved brand, and their future growth will cement Fatburger as a key burger player in the state of Florida.”

For more information, visit www.fatburger.com.

FAT Brands is a global franchising company that acquires, markets and develops fast-casual, quick-service, casual and polished casual dining restaurant concepts around the world. The company currently owns 18 restaurant brands: Round Table Pizza, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Pretzelmaker, Elevation Burger, Native Grill & Wings, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,300 units worldwide. For more information, visit www.fatbrands.com.

SOURCE: FAT Brands

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