Harbinger Reorganizes Senior Staff; Names New CEO

by Nate Hunter

Jacksonville, Fla. — The change in job titles and responsibilities reflects the roles that staff has undertaken as the company continues to expand. Pictured is Harbinger’s new CEO, Steve Williams.



Jacksonville, Fla. — Harbinger Sign, a national firm that partners with brands seeking innovative, forward-thinking sign solutions, has reorganized its senior staff.

The family-owned business, which began operation in 1962 as Quality Sign, has named Roger Williams as chairman. Steve Williams (pictured) is now chief executive officer. Tim O’Donnell has been named president and chief operating officer and Anthony Ottrando is now executive vice president. Sherry Bishop is the company’s vice president of finance and Mike Lev has been named vice president of operations.

The change in job titles and responsibilities reflects the roles that staff has undertaken as the company continues to expand. 

Roger Williams joined Quality Sign working with his father-in-law and founder George Massey. Chairman Williams’ innovations include the development of an LED sign system that has positioned Harbinger as a leader in LED sign technology.

Steve Williams, formerly president of Harbinger Sign, will assume the role of CEO. Williams has led a rebranding of Quality Sign that resulted in renaming the company as Harbinger Sign.

Tim O’Donnell joined Harbinger Sign in November 2011 as EVP/principal and established an office in Dallas. Prior to joining Harbinger he was with US Signs and Heath and Company. In his new role he will have overall responsibility for all departments and department managers. He will split his time between the Jacksonville and Dallas facilities.

Anthony Ottrando is now Harbinger Sign’s executive vice president. A former executive with a major international advertising agency, Ottrando has worked with Harbinger to refocus strategies including the development of a branding and marketing communications program. 

Mike Lev, VP of operations, joined Harbinger Sign 21 years ago as an installation assistant after a stint in the U.S. Navy. His expertise and commitment to getting the process “right” has been an important element to the company’s growth. Lev’s experience with lean manufacturing processes such as Heijunka, Kaizen and 5s, will enable him to lead with experience and expertise unparalleled in the sign industry.

Sherry Bishop has been with Harbinger Sign for more than 29 years. In her role as VP of finance she will work closely with the senior management team to ensure the continued financial stability and growth of the company.

“I believe that work has to come from a place of passion,” says Steve Williams.  “The Harbinger management team has that kind of enlivened commitment. We are focused on innovation and cost-effective solutions for our clients. This reorganization will help us to continue on that mission.”

For more information, visit www.harbingersign.com.








SOURCE: Harbinger Sign





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