J. C. Penney Company Names New Executive Vice President

by Nate Hunter

Plano, TX — J. C. Penney Company, Inc. has hired a new executive vice president of The Square, the retailer’s new in-store gathering place.


Plano, TX — J. C. Penney Company, Inc. has named Laurie Beja Miller as executive vice president, The Square. She will lead the company’s efforts to execute its new center core strategy that will serve as a gathering place with ongoing attractions and services. Miller brings more than 2 decades of experience at leading retailers and iconic brands, including Nike, Apple and Disney. She will join jcpenney on April 1.

“The chance to join jcpenney as it undertakes this total transformation is the most exciting opportunity at this point in my career,” Miller says. “The vision that the company has for jcpenney will make it unlike any other store that exists in retail today and create enormous excitement for customers. I am so glad to be a part of jcpenney at this extraordinary time and look forward to making The Square an exceptional centerpiece for the new jcpenney shopping experience.”

Prior to serving as senior vice president and general manager Americas at Bare Escentuals, Miller spent 3 years at Nike as general manager, vice president Nike Retail U.S. She was previously vice president, product development and merchandising at Hallmark Cards, a role she took after serving as vice president, special projects at Apple, senior vice president and general merchandise manager at Pottery Barn, and executive vice president at Disney Stores, focused on product development.

For more information, visit jcp.com.



SOURCE: J. C. Penney Company, Inc.

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