Dallas — La Madeleine French Bakery & Café will return to Addison, Texas, in February with a new Petite Market and Bakery prototype, which combines la Madeleine’s ambiance as an unhurried French retreat with the convenience of a grab ‘n go concept. The new restaurant will also include la Madeleine’s first-ever drive-thru and a featured scratch-baking experience.
“To round out the French bakery experience, team members will make bread onsite by mixing the dough, shaping and baking it,” says la Madeleine CEO Lionel Ladouceur. “There is truly nothing more delightful or delicious than a batch of warm bread coming fresh out of the oven.”
In addition to a bright and airy interior, the 4,180-square-foot location will feature cozy indoor seating and a covered patio that offers outdoor dining options.
Additionally, guests will be able to enjoy the la Madeleine experience that best suits them by selecting their service style of choice: grab ‘n go, dine-in, order ahead for convenient curbside or drive-thru pickup.
“We are excited to return to Addison and debut a refreshed la Madeleine experience that we believe will encourage our guests to return multiple times throughout the week,” says Sheryl Fox, chief operating officer. “Our new design is tailored to today’s consumer preferences and caters to all of our guests’ needs — whether they’re looking to grab a quick latté and fresh-baked croissant or prefer to enjoy a leisurely lunch and the art of conversation. We can’t wait to deliver an outstanding and safe experience when we open.”
The health and safety of its guests and team members is la Madeleine’s utmost priority. The neighborhood bakery has implemented enhanced sanitization standards and processes at all of its locations, while adhering to all federal, state and local guidelines. To learn more about the extra precautions la Madeleine is taking, visit www.lamadeleine.com/health-and-safety.
Once the new bakery opens, it’ll mark the 24th la Madeleine in Dallas-Fort Worth, 52nd in Texas and 93rd systemwide.
French-founded and French-owned since 1983, la Madeleine French Bakery & Café is a convenient daily escape for guests. La Madeleine operates more than 86 corporate and franchise bakeries in nine states, and is owned by Rennes, France-based Groupe Le Duff, which was founded by Louis Le Duff in 1976. For more information, visit www.lamadeleine.com.
SOURCE: la Madeleine French Bakery & Café