Logan’s Roadhouse Unveils New Restaurant Design

Houston — Logan’s Roadhouse is celebrating the grand reopening of its redesigned Houston restaurant on September 23, 2021. Earlier this year, SPB Hospitality, Logan’s parent company, relocated its headquarters to Houston, and now The Real American Roadhouse is unveiling its newly revamped design.

“With our headquarters recently moving to Houston, this restaurant was the perfect location for us to develop a flagship prototype,” says Deanna Parr, vice president of marketing at SPB Hospitality. “People come to Logan’s and expect an authentic Roadhouse experience that brings a sense of warmth and individual pride. Our remodeled restaurant exudes this feeling throughout, and we look forward to sharing it with our community for decades to come.”

Logan’s renovated Houston restaurant features the newest design elements and remodel additions for future Roadhouses. Emphasizing Logan’s commitment to quality and tradition, the upgraded location features real mesquite wood throughout and signage commemorating the brand’s signature made-from-scratch-rolls. Guests will also appreciate the attention to detail applied to unique Roadhouse décor like oversized beer can flags, license plate artwork and updated lighting.

Known for genuine hospitality, the new design was developed to bring Logan’s Houston restaurant back to its Texas roots. Along with its staple Logan’s features, the restaurant pays homage to the Lone Star State with special fixtures including longhorn wall décor and neon Texas-themed bar signs.

Logan’s Roadhouse is a leading steakhouse headquartered in Houston. Logan’s has 113 corporate and 23 franchise restaurants in 23 states. For more information, visit www.logansroadhouse.com.

Also headquartered in Houston, SPB Hospitality is a leading operator and franchisor of full-service dining restaurants, spanning a national footprint of hundreds of restaurants and breweries in 39 states and the District of Columbia. The company’s portfolio of brands includes Logan’s Roadhouse, Old Chicago Pizza & Taproom, and a collection of restaurant-brewery brands, including Rock Bottom Restaurant & Brewery and Gordon Biersch Brewery Restaurant. SPB Hospitality also operates a collection of specialty restaurant concepts including ChopHouse & Brewery, Big River Grille & Brewing Works, A1A Ale Works Restaurant & Taproom, Ragtime Tavern Seafood & Grill, and Seven Bridges Grille & Brewery.

 

 

SOURCE: Logan’s Roadhouse

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