Marco’s Pizza Opens 41 New Stores in First Half of 2025

by Katie Lee

Toledo, Ohio — Marco’s Pizza, one of the nation’s fastest-growing pizza brands, is celebrating a powerful first half of 2025, marked by 41 new store openings. If current trends continue, the brand is poised for a 28% year-over-year increase in new store openings — reinforcing its strength in a highly competitive market.

“We entered 2025 with momentum from a very intentional development strategy — and that pipeline is now turning into stores,” says Gerardo Flores, chief development officer of Marco’s Pizza. “The potential of our model and the power of our culture create an opportunity to grow with a brand that’s not just expanding but doing so the right way.”

Earlier this year, Marco’s welcomed back longtime team member Joe Stephens as vice president of real estate to support franchisees’ site selection and other real estate consultation. Stephens, a 13-year veteran of the brand, brings deep industry expertise to accelerate store openings in key markets.

With 41 store openings year-to-date, Marco’s continues to demonstrate the power of a strategic, data-driven real estate approach. By utilizing predictive tools and consumer behavior insights, Marco’s is looking far beyond traditional site selection methods.

This tech-forward strategy helps identify potentially untapped markets. As the cost of capital rises and competition tightens, Marco’s is doubling down on its commitment to innovative technology tools to aid its growth and help franchisees.

Current franchisees continue to expand with the brand — nearly 65% of 2024 signed agreements came from existing franchisees.

Alongside domestic expansion, Marco’s just marked two key international milestones — marking 1 year since opening its first location in Mexico and 10 years of operations in Puerto Rico. Mexico’s expansion is led by Grupo Pizza Amantes SA de CV, a 50-unit master franchise partner with deep hospitality experience. The Mexico team is on pace to have 3 to 4 total locations open in Mexico by year-end.

Marco’s now boasts 66 locations across the Bahamas, Puerto Rico and Mexico, with a long term development vision targeting Latin America and Canada.

Headquartered in Toledo, Ohio, Marco’s Pizza is one of the fastest-growing pizza brands in the United States, with more than 1,200 stores in 35 states with locations in Puerto Rico, the Bahamas and Mexico. Marco’s was founded in 1978. For more information, visit https://www.marcos.com/franchising/.

SOURCE: Marco’s Pizza

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