New Plant-Based Restaurant Concept, Nuleaf, to Open in New York City

New York City — NuLeaf, an entirely plant-based fast-casual restaurant, will open in New York City on August 2. Founded by Michael Pease and Craig Cochran, formerly of the popular Terri restaurants, NuLeaf will open two locations this summer. The first, at 23 W. 23rd St., will operate in 1,750 square feet with 46 seats indoors.

NuLeaf embraces the values of its founders’ first restaurant concept, Terri, by showcasing wholesome, delicious, high-quality ingredients that just so happen to be plant-based. Cochran worked alongside the culinary team to develop recipes that maintain filling qualities but are fully vegan.

The restaurants’ aesthetics are led by Molly Hellring, an esteemed designer whose vision for the space is to be open and airy with a massive plant wall installation featuring touches of wood and black steel throughout. Booth seating lines the wall opposite tables underneath the brush of green foliage.




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