Party City Shakes Up Executive Leadership Team

by Katie Lee

Elmsford, N.Y. — Party City Holdco Inc. (PCHI) has made two organizational changes, effective October 31, 2016.

First, Ryan Vero has joined the company as executive vice president of PCHI and president of Party City retail group. Vero recently served as president, grocery and drugstore, at Sears Holdings. Prior to joining Sears, Vero spent 18 years at OfficeMax, most recently serving as its EVP, chief merchandising and marketing officer. In his new leadership role with Party City, Vero will assume full responsibility for all North American retail operations, including brick-and-mortar stores and e-commerce.

Second, Gregg Melnick, president of PCHI, will take on new leadership responsibilities in several areas of the global business. Specifically, Melnick will assume overall responsibility to formulate, establish and execute Party City’s long term global strategy in the areas of information technology and global supply and logistics. In addition, he will also assume responsibility for Party City’s international wholesale and non-North American retail operations.

“First, I would like to welcome Ryan to our team,” says James M. Harrison, CEO of PCHI. “Ryan comes to Party City with broad retail leadership experience and an impressive resume of accomplishments over a 22-year career in retail that will add significant value to our organization.”

Harrison continues: “With respect to Gregg’s new responsibilities, I would like to emphasize that much of our future growth is tied to the ultimate success of our international efforts, and the addition of Gregg’s leadership and knowledge of the party industry will be a huge asset in maximizing this opportunity.”

Party City Holdco Inc. is the leading party goods company by revenue in North America. Party City Holdco designs, manufactures, sources and distributes party goods, including paper and plastic tableware, metallic and latex balloons, Halloween and other costumes, accessories, novelties, gifts and stationery throughout the world. The company’s retail operations include more than 900 specialty retail party supply stores (including approximately 180 franchise stores) throughout North America operating under the names Party City and Halloween City, and e-commerce websites, principally through the domain name

SOURCE: Party City Holdco Inc.

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