Atlanta — Dick Sullivan, executive chairman and chief executive officer of PGA TOUR Superstore (PGATSS), will retire from his day-to-day CEO role with the company later this summer. A global search for a new CEO has begun, and Sullivan will remain CEO until a new leader is in place and then continue as executive chairman of the company into the future.
PGATSS currently operates 76 stores in 28 states and a successful online business with robust expansion plans, including 16 more stores by the end of 2026. The company achieved record revenues in fiscal 2024 and has continued to gain market share early in 2025. Sullivan, who has led the company since the 10-store operation was acquired by Arthur M. Blank in 2010, has shepherded it through enviable growth that has established PGATSS as the largest specialty golf retailer in the world.
“The remarkable story of PGA TOUR Superstore has been the result of a clear vision, outstanding work by the leadership team and our associates, as well as a strong and critical partnership with the PGA TOUR,” says Blank, owner and chairman. “Dick has been a trusted leader, colleague and friend for over three decades, and his leadership of PGATSS has been a key catalyst for our success. Over our years together at The Home Depot, the Atlanta Falcons and now PGATSS, Dick has led us to outstanding results and built foundations of success that enabled very bright futures for all three organizations. I cannot be any more thankful for Dick’s tenure as the leader of PGATSS, and as we approach $1 billion in revenue, it is clear our new leader will be inheriting an extraordinarily strong company poised for more exciting growth.”
Sullivan’s work with Blank’s businesses dates to the explosive expansion of The Home Depot in the 1990s, where Sullivan held various senior roles culminating as the home improvement retailer’s chief marketing officer. When Blank bought the NFL’s Atlanta Falcons in 2002, he tapped Sullivan to lead marketing, and the team immediately achieved the best business results in its history.
In 2010, Blank purchased PGATSS and Sullivan moved from the Falcons to become CEO and was instrumental in making the business amongst the largest licensing partners of the PGA TOUR; adding 66 retail locations; and driving sales growth of more than 650% during his tenure as CEO (to date).
PGA TOUR Superstore is operated by Golf & Tennis Pro Shop, Inc., a subsidiary of AMB Sports and Entertainment and is headquartered in metro Atlanta. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays and large putting greens. There is also an in-house club making and repair facility. For more information, visit www.pgatoursuperstore.com.
SOURCE: PGA TOUR Superstore