San Diego — QDOBA Mexican Eats (QDOBA), the largest franchise opportunity in the fast-casual Mexican segment, is coming out of a development banner year after differentiating itself with flexible footprint options that allow the brand to work well in a variety of traditional and non-traditional venues. The brand also added 34 new QDOBA locations in 2022.
Among the 34 locations, 16 were franchise, 16 were license and two were corporate openings. The license locations included seven military locations, two airport locations, a premium outlet location as well as the brand’s first Puerto Rico location and ghost kitchen. Additionally, the company ends the year with notable signed agreements in Cleveland, Ala., and its largest franchise deal to date in the South Florida market.
“Our QDOBA team has continued working with several experienced franchise operator groups interested in developing locations in major markets, which has allowed us to accomplish several notable milestones in 2022,” says Jim Sullivan, chief development officer at QDOBA. “As we expand with current franchisees and connect with new operators, it is becoming clear to others what we’ve always known — QDOBA has the utmost potential to bring high value and added flexibility to one’s franchise portfolio. Now, we’re focused on bringing our world-class flavors to more individuals across the country with our strategic expansion efforts throughout North America.”
Over the past 12 months, the non-traditional openings in airports and military bases add to a collection of QDOBA restaurants that include flexible footprints; currently, QDOBA has more than 80+ restaurants in non-traditional environments and plans to exponentially grow in additional airports, military bases and universities in 2023.
QDOBA is a fast-casual Mexican restaurant with more than 730+ locations in the U.S., Canada and Puerto Rico. QDOBA is prioritizing franchise growth in key markets such as Arizona, Georgia, Ohio, North Carolina, Nevada, South Carolina, Tennessee and Texas. For more information, visit www.qdobafranchise.com.
SOURCE: QDOBA Mexican Eats