Chino Hills, Calif. — Roll-Em-Up Taquitos, the nation’s first taquito-focused franchise, has a newly signed deal that will bring 15 locations to the Denver area, which will mark the brand’s entrance into Colorado. This new deal comes at a time when Roll-Em-Up Taquitos is beginning to expand its presence across the U.S., and had a record-breaking development year selling 420 units in 2021.
All 15 locations will be owned by Robert Barsky and Igor L. Barsky, who bring over 40 years of experience operating several successful business models.
“The Colorado development deal is a huge opportunity for Roll-Em-Up Taquitos,” says Chris Wyland, chief development officer of Roll-Em-Up Taquitos. “We are entering a strong market with two very passionate operators who believe in our brand and team. We look forward to seeing them roll!”
In addition to bringing 15 units to the greater Denver area, the Barsky duo plans to open a total of 50 units across Colorado.
“Growing alongside the brand, we intend to open 50 locations across the state,” adds Barsky. “I have no doubt that the communities we serve will embrace the great-tasting, fresh food and the lively atmosphere that Roll-Em-Up Taquitos brings to the table. I am eager to get started and thrilled to bring such a unique concept to many Colorado communities.”
The first Roll-Em-Up Taquitos opened in Chino Hills, Calif., in 2019, and sold an average of 3,500 taquitos a day. Today, the brand has three locations open across Southern California in Chino Hills, Brea and Victorville, with 420 in various stages of development. Roll-Em-Up Taquitos began franchising in 2021.
“As we expand our footprint from west to east, I have no doubt that the rest of the country is going to love our unique product,” says Ryan Usrey, CEO and founder of Roll-Em-Up Taquitos.
For more information, visit www.franchise.rollemup.com and www.rollemup.com.
SOURCE: Roll-Em-Up Taquitos