RumbleOn Appoints New Chief Financial Officer

by Katie Lee

Irving, Texas — RumbleOn, Inc., the nation’s largest retailer of new and used powersports products, has appointed Tiffany Kice as its new chief financial officer (CFO), effective June 24, 2024. Kice brings over 25 years of experience in financial leadership roles for public and private companies across various industries, including extensive expertise in multi-site retail.

“We are thrilled to welcome Tiffany to the RumbleOn team as our new CFO,” says Mike Kennedy, chief executive officer of RumbleOn. “Her experience with growth-focused, public and privately held companies and her expertise with multi-location retail businesses make her a perfect fit for RumbleOn as we continue to transform our business.”

Kice has held CFO roles in the retail and investment fields and started her career at professional services firm KPMG in Dallas. Kice’s background includes strategic financial planning, risk management and leadership of IT, finance and human resource professionals. She joins RumbleOn from Pegasus Logistics Group, a privately held logistics company where she served as CFO since 2020.

RumbleOn, Inc. operates through two operating segments: the RideNow Powersports dealership group and Wholesale Express, LLC, an asset-light transportation services provider focused on the automotive industry. RideNow Powersports is the largest powersports retail group in the United States, with 500 powersports franchises. For more information, visit

SOURCE: RumbleOn

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