Slim Chickens to Enter Alabama Market in 2020

by Katie Lee

Birmingham, Ala. — Slim Chickens, a leading fast-casual franchise which features dine-in and drive-thru in the “better chicken” segment, will open its first location in Alabama in fourth quarter 2020. The forthcoming restaurant comes out of the brand’s recent multi-unit franchise agreement in the Birmingham market.

Jeff and Andrea Goldt are the franchisees bringing Slim Chickens to the state and are multi-unit owners in the greater Atlanta area. The couple owns multiple fast-food restaurant franchises and has more than 25 years of restaurant ownership experience.

“The Goldts are exactly the kind of franchisees we’re seeking as we expand into new markets,” says Jackie Lobdell, executive director of franchise development at Slim Chickens. “Their professional background in the restaurant industry coupled with their business expertise are what we look for as we sign franchisees across the country.”

The better-chicken brand has opened 100 locations across the United States, the United Kingdom and Kuwait. With more than 350 units in development, the fast-growing brand is well on its way to reaching its goal of 600 restaurants.

In July, Slim Chickens attracted an equity investment from 10 Point Capital, the private equity firm behind segment leader Tropical Smoothie Cafe.

Slim Chickens first opened in 2003 in Fayetteville, Ark. Today, Slim Chickens has opened 100 restaurants and has over 350 restaurants in development. The brand recently launched a strategic multi-unit franchise growth initiative to reach 600 units in 10 years. For more information, visit



SOURCE: SIim Chickens


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