New York City — The Allure Store, an immersive retail experience from the global beauty authority Allure, has entered into a collaboration with the nation’s largest beauty retailer, Ulta Beauty. For a limited time, the interactive Ulta Beauty pop-up will offer Allure Store guests a monthly curated assortment reflecting newness as well as highlighting the retailers’ strategic initiatives. “One year after the Allure Store debut, we’re thrilled to announce our first retail partnership with such a beloved leader, Ulta Beauty,” says Sonny Gindi, co-founder of STOUR, a retail media company, …
