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Great American Cookies

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Great American Cookies Continues U.S. Expansion with First Alaska Location

by Katie Lee

Los Angeles — Great American Cookies, the Original Cookie Cake franchise, plans its first location in the state of Alaska. The new store will be located in Anchorage. “This year, Great American Cookies arrived in Arizona, New Mexico and Illinois,” says Allison Lauenstein, president of Great American Cookies. “Growing domestically has been a key growth pillar for us so we are pleased to be able to expand our footprint to four new states, including Alaska, in just a few months. We see Anchorage as a great market to make our …

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FAT Brands Strengthens Leadership Team, Including 2 New Brand Presidents

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc. has elevated Jenn Johnston to the role of chief marketing officer. Since the acquisition of Global Franchise Group in July 2021, Johnston has held the role of president of the quick-service division at FAT Brands, overseeing brands including Round Table Pizza, Great American Cookies, Marble Slab Creamery and Pretzelmaker. With the promotion, Allison Lauenstein and David Pear will assume brand president roles. Lauenstein will serve as brand president of Great American Cookies, Marble Slab Creamery and Pretzelmaker. She brings over a …

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franchise developmentNewsrestaurants

FAT Brands Reaches Milestone with 100th Store Opening in 2022

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc., a leading global franchising company that owns restaurant brands including Johnny Rockets, Fatburger, Round Table Pizza, Twin Peaks and 13 other concepts, has opened a record-breaking 100 new franchised locations so far this year, and is poised for further growth, with approximately 25 additional stores slated to open by year end. This is the first year since the company’s inception in 2017 that it has surpassed 100 openings in a year. Following a year of strategic acquisitions in 2021, the company …

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Great American Cookies Opens First Converted Brand Location in Las Vegas

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc., parent company of Great American Cookies and 16 other restaurant concepts, has opened the first converted Great American Cookies from Nestlé® Toll House® Café by Chip® in Las Vegas. The opening follows the May 2022 announcement of FAT Brands’ acquisition of the franchised chain of stores. Two additional converted stores are also set to open in Las Vegas by the end of 2022, furthering Great American Cookies’ presence in the city. “Over the last several months, we have been working with …

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franchise developmentNewsrestaurants

FAT Brands Inc. to Acquire Nestlé® Toll House® Café by Chip®

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc. has agreed to acquire the franchised chain of stores known as Nestlé® Toll House® Café by Chip® from Crest Foods, Inc. and rebrand the stores as Great American Cookies. The acquisition is expected to increase FAT Brands’ foothold as a leader in the dessert category within the cookie and ice cream spaces, joining its existing Great American Cookies and Marble Slab Creamery brands. Crest Foods currently franchises approximately 85 Nestlé® Toll House® Café by Chip® cafés across the U.S. This acquisition …

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FAT Brands Inc. Agrees to Acquire Global Franchise Group for $442.5 Million

by Katie Lee

Los Angeles — FAT (Fresh. Authentic. Tasty.) Brands Inc. has agreed to acquire Global Franchise Group, which franchises and operates a portfolio of five quick-service restaurant concepts — Round Table Pizza, Great American Cookies, Hot Dog on a Stick, Marble Slab Creamery and Pretzelmaker — from Serruya Private Equity, Inc. and Lion Capital LLP, for $442.5 million in cash and stock. The transaction is expected to close by the end of July 2021. With the acquisition of GFG, FAT Brands will have more than 2,000 franchised and company owned restaurants …

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