Plano, TX—J. C. Penney has unveiled a bold new logo — its first significant logo update in 40 years. The $17.8 billion retailer will begin transitioning its store signage over the next 3 years.
Plano, TX—In a strategic effort to maximize long term growth and profitability, J. C. Penney Company, Inc. plans to close certain underperforming store locations.