Pierre-Yves Roussel

New York City — The opening of 151 Mercer Street, in New York City’s iconic SoHo neighborhood, marks Tory Burch’s return to a downtown location. Tory Burch moved to SoHo right after college and, in 2004, opened her first boutique a few blocks away from Mercer Street. The new location also reflects an evolution of the retail concept, while honoring the brand’s design codes and history of the neighborhood. The new boutique will offer the Tory Burch collection, including Home, the new 151 Mercer handbags and a series of limited-edition …

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