Miami — Burger King® is introducing a completely new visual design that will be present throughout all touchpoints of the guest experience. Inspired by real and delicious food, the more modern look marks the first complete rebrand in over 20 years. The announcement signals a commitment to digital-first expression and recent improvements to taste and food quality, through the removal of colors, flavors and preservatives from artificial sources from menu items, as well as an ambitious pledge to environmental sustainability. The brand will be rolling out a new brand logo, …
