Bettendorf, Iowa — After closing out one of its strongest development years to date in 2021, Happy Joe’s Pizza & Ice Cream is getting ready to make its 50th anniversary year its most successful year in brand history. The 46-unit pizza chain kicked off 2021 with 30-year industry veteran Tom Sacco as its new CEO, president and chief happiness officer. Under his direction, Happy Joe’s has driven aggressive expansion efforts across the globe. Throughout the year, Happy Joe’s signed 28 new franchise deals — resulting in an over 60% increase …
Tom Sacco
Bettendorf, Iowa — Happy Joe’s Pizza & Ice Cream has partnered with global design consultant firm Harrison to utilize its award-winning strategic branding, interior design and architectural expertise to create a new image and brand design for the family-centric concept, in preparation for expansion. Through its strategic storytelling approach, Harrison is tasked to create a look and feel that connects Happy Joe’s nostalgic 49-year-long past with elements of today’s dining and “eatertainment” venues. With plans to expand across the U.S. and beyond, Harrison will also keep growth top-of-mind in order …