San Francisco — Williams-Sonoma, Inc. has promoted Aujsha Taylor to president of Rejuvenation, the company’s premier lighting and hardware brand. Taylor has been with Williams-Sonoma, Inc. since 2003 and stepped into the leadership role for Rejuvenation in 2020. Under her leadership, Rejuvenation’s revenue has more than doubled, driven by expanded merchandise categories and growth of the brand’s retail footprint to 13 stores, including Nashville, Tenn. (pictured), and Salt Lake City locations that opened in 2025, with plans to open a 14th retail location in Dallas in 2026.
“Aujsha’s promotion to president of Rejuvenation reflects the significant contributions she has made in helping pave the path for Rejuvenation to be the next billion-dollar brand in our portfolio,” says Laura Alber, president and chief executive officer of Williams-Sonoma, Inc. “Her proven track record, passion for design, operational excellence and visionary leadership make her the ideal person to lead Rejuvenation through the brand’s next phase of growth.”
Taylor brings extensive experience in retail leadership, having demonstrated a strong ability to drive innovation across channels, elevate customer engagement and deliver sustainable business results.
Founded in 1977, Rejuvenation is a Portland, Ore.-based brand known for its commitment to quality, sustainability and enduring design. As part of the Williams-Sonoma, Inc. portfolio, the brand continues to address both the trade and consumer markets by expanding its assortment across lighting, hardware and home furnishings, with a focus on responsible sourcing and American craftsmanship. Rejuvenation has 13 retail locations across the U.S.
Williams-Sonoma, Inc. is the world’s largest digital-first, design-led and sustainable home retailer whose brands include Williams Sonoma, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Williams Sonoma Home, Rejuvenation, Mark and Graham, and GreenRow. The company operates in the U.S., Puerto Rico, Canada, Australia and the United Kingdom, and has unaffiliated franchisees that operate stores in Mexico, South Korea, India and the Philippines.
SOURCE: Williams-Sonoma, Inc.