San Antonio — Whataburger has appointed Rohit Kapoor as executive vice president, chief digital and technology transformation officer. He brings more than three decades of global leadership experience across the restaurant and retail industries, where he has consistently led large-scale digital transformations that elevate both customer and team member experiences while enabling sustainable growth.
Before joining Whataburger, Kapoor served as executive vice president and chief information officer at Claire’s, where he modernized the company’s end-to-end technology landscape, strengthening its digital foundations and enhancing omnichannel engagement. He previously held senior leadership roles at Starbucks and YUM! Brands, where he spearheaded transformative technology initiatives across North America and international markets.
Joining Whataburger during its 75th anniversary year, Kapoor will lead the company’s long term technology vision and transformation roadmap. His focus will be to align the enterprise-wide digital strategy and build the scalable infrastructure needed to support Whataburger’s continued expansion.
Kapoor will join Whataburger on Oct. 27. He will be based at the company’s home office in San Antonio.
“Throughout Rohit’s career, he has focused on building future-ready digital platforms, data capabilities and innovative solutions,” says Debbie Stroud, CEO of Whataburger. “He is passionate about using technology as a strategic enabler to bring together digital innovation and improve operational excellence, and he leads with a deep focus on building high-performing teams. As we accelerate our technology transformation, expand into new markets, and carry this iconic brand into the future, he brings the expertise and leadership to ensure we deliver what our guests need today and what they’ll value in the future.”
Since its founding in Texas 75 years ago, Whataburger has grown to over 1,100 restaurants across 17 states. For more information, visit www.Whataburger.com.
SOURCE: Whataburger