Beverly Hills, Calif. — ANTA, one of the world’s largest and fastest-growing sportswear companies, will officially open its first U.S. flagship store in Beverly Hills, Calif., on Feb. 13, marking a major milestone in the brand’s global expansion and long term investment in the American market.
Located in the heart of Beverly Hills, the flagship serves as ANTA’s U.S. brand hub and a physical expression of the company’s performance innovation, athlete-driven design and global vision. Situated at 330 N. Beverly Dr., the approximately 2,500- to 3,000-square-foot space features a curated assortment across performance running, lifestyle footwear, signature basketball and apparel, alongside immersive athlete storytelling and brand environments. Designed to function as more than a retail destination, the store is envisioned as a community and cultural hub, with future programming set to include run clubs, athlete-led activations and more. The opening builds on ANTA’s significant global retail footprint of more than 12,000 stores across China.
“Opening our first U.S. flagship in Beverly Hills is a defining moment for ANTA,” says Samuel Tsui, CEO of ANTA Brand. “This store represents our commitment to the U.S. market and our belief that sport, culture, and performance innovation belong on the world’s biggest stages. Beverly Hills is the perfect home for that vision.”
The Beverly Hills flagship is ANTA’s first permanent retail presence in the United States and will serve as the foundation for future brand expansion, athlete partnerships and consumer engagement nationwide.
Founded in 1991, ANTA is a global sportswear company with a presence in multiple international markets.
SOURCE: ANTA