Greensboro, N.C. — Pete’s of Erie Inc., a convenience store retailer with 50 stores across Kansas, Oklahoma and Missouri, has selected Gilbarco Veeder-Root’s Passport® Express Lane™ self-checkout system to elevate the overall customer experience and store efficiency.
“Busy stores create new challenges in the shopping experience and we’re no different,” says Doug Mercer, information technology director. “Self-checkout allows us to maintain the standards our customers have come to expect. We chose Express Lane for its intuitive design and c-store specific features, including fuel purchasing.”
Express Lane offers a range of functions made for the unique scenarios c-stores experience including pre-pay and post-pay fuel sales. This allows customers to pump gas, scan items and even order food all in one simple transaction. This allows for reduced lines at the front counter and streamline staff responsibilities to other valuable tasks like stocking shelves and maintaining cleanliness standards.
Pete’s of Erie is experiencing quick customer adoption of the first few installed Express Lanes. By positioning Express Lane near existing cashier stations and deploying employee ambassadors, the impact was immediate.
“Self-checkout is not a new concept for shoppers, but it is new to the c-store environment,” says Mike Brenner, product marketing manager, Gilbarco Veeder-Root. “A successful self-checkout launch requires a team effort, and of course, the right tools for the job. Pete’s of Erie is a prime example of how retailers should implement and execute self-checkout strategies in the c-store setting.”
Along with forecourt integration, Express Lane easily handles complicated transactions including the sale of age-restricted items. The smart design and user interface for employees makes checking IDs and scanning items simple. Express Lane also supports all payment networks, which is especially important for retailers using multiple payment processors.
For more information about Passport Express Lane and CPI’s Paypod, click here.
Gilbarco Veeder-Root is the worldwide technology leader for retail and commercial fueling operations. Major product lines include fuel dispensers, pump media, point-of-sale systems, payment systems, tank gauges and fleet management systems.
Petes of Erie operates 50 convenience store locations in the Midwest. Petes of Erie’s is based in Parsons, Kan.
SOURCE: Gilbarco Veeder-Root