Moe’s Southwest Grill Appoints McDonald’s Veteran as New Brand President

Atlanta — Erik Hess joins the Moe’s Southwest Grill® brand with more than 25 years of global experience in the food and beverage industry. Hess will be leading as president of the Moe’s brand, a fast-casual Mexican concept with more than 725 operating units, where he will oversee franchise and company operations, marketing, supply chain and product innovation.

Previously, Hess spent 25 years at McDonald’s Corporation in a wide variety of senior leadership positions responsible for product development, innovating the customer experience, strategy and insights, restaurant development among many other responsibilities. Hess has deep experience in the U.S., globally and in Asia. He brings a unique perspective to the brand with intimate knowledge of consumer behaviors while balancing the operational complexities present in a large franchised organization. Additionally, Hess has a proven record of increasing sales and accelerating growth in both new and established markets worldwide.

In addition to his role at McDonald’s Corporation, Hess has spent the past 2 years consulting several brands and financial service organizations on consumer strategy and restaurant opportunities.

Founded in 2000 and based in Atlanta, Moe’s Southwest Grill is a fast-casual restaurant franchise that serves southwestern food. For more information, visit www.moes.com.

 

SOURCE: Moe’s Southwest Grill®

 

classic-editor-remember:
classic-editor
abkw-text:
Tagged under