Broomfield, Colo. — Noodles & Company has launched a multi-unit franchise growth initiative to increase its presence in southern and southwestern markets. With plans to expand an off-premise oriented footprint perfectly suited for today’s consumer environment, this expansion will be fueled by company locations, existing franchisees as well as potential new partnerships with experienced multi-unit franchise owners. The planned expansion will target select DMAs including Alabama, Florida, Georgia, New Mexico, South Carolina and Texas.
Noodles & Company already offers delivery, curbside pickup and takeout, and its off-premise capabilities and digital strength uniquely position the brand to meet the needs of today’s fast-casual environment and take advantage of long term consumer trends. To support the planned growth. Noodles & Company recently hired a vice president of franchise development, John Ramsay, who has tremendous franchise experience and is bolstering the brand’s franchise partnership efforts.
“Noodles is well positioned and primed for an aggressive franchise growth strategy,” says Ramsay. “As a leader in the fast-casual space, Noodles & Company stands out to franchise partners because we offer an innovative menu, a competitive investment and a brand that’s really unlike any other. Further differentiating the Noodles franchise opportunity is our successful model for off-premise dining, distinctive store designs featuring smaller footprint units, pickup windows for digital orders where feasible, more efficient value-engineered equipment packages and streamlined operational procedures. The brand has successfully demonstrated its ability to adapt and is perfectly suited for today’s consumer environment.”
Adds Ramsay: “The restaurants that we have opened over the past 2 years have been our best performing vintage of restaurants in the company’s history. We’re confident that Noodles & Company is poised for success in our key markets and excited to grow our presence in these new communities.”
For more information, visit www.Noodles.com/Franchising.
Headquartered in Broomfield, Colo., Noodles & Company is a chain of global noodle shops offering a variety of noodle and pasta dishes with world-inspired flavors. Since opening in 1995, the fast-casual pioneer has grown to nearly 450 restaurants with thousands of passionate team members.
SOURCE: Noodles & Company