Scottsdale, Ariz. — PXG, a global research and development company dedicated to creating the world’s finest golf equipment and apparel, has officially opened its 10th store in the United States. PXG Oak Brook is the company’s second location in the Chicago area and a key part of its initiative to establish 24 stores by the end of 2022.
“The Chicago area is one of the top golf markets in the U.S. and that, combined with the success of our first Chicago store, led us to open a second location in the area,” says Bob Parsons, founder and CEO of PXG. “Our aggressive expansion plan allows us to continue our customer-focused approach to providing exceptional experiences to golfers at every level of the game.”
Since its inception, PXG has maintained a direct-to-consumer sales model that is in stark opposition to current retail trends that rely heavily on third-party partnerships. PXG’s dedication to traditional brick-and-mortar retail helps maintain its laser focus on quality and allows the company to deliver outstanding equipment and apparel to customers, without the third-party markup.
The Oak Brook, Ill., store spans 8,455 square feet and includes three state-of-the-art fitting bays equipped with TrackMan technology; a 430-square-foot putter fitting studio; a 185-square-foot practice putting green; and a retail showroom featuring PXG sport fashion apparel and accessories. The new store is located at 17W705 E. Roosevelt Rd. — close to several golf courses — and is well positioned near Oak Brook Center Mall, the second-largest shopping center in Illinois.
American entrepreneur and philanthropist Bob Parsons founded PXG – Parsons Xtreme Golf in 2014. Leveraging breakthrough technology and sophisticated manufacturing processes that integrate high-performance alloys, PXG produces some of the finest golf clubs in the world. For more information, visit www.PXG.com.
SOURCE: PXG – Parsons Xtreme Golf