— By Chris Roy — The next level of tech experiences for retail and restaurant venues. Before the pandemic, immersive entertainment was an emerging trend in the retail sector. After a year and a half of reduced experiences, consumers’ appetite for this type of entertainment is stronger than ever. To slake this appetite, retail entertainment stakeholders are seeking increasingly tech-oriented features at their properties. In fact, there is a call for technology that enables all-encompassing immersion with more nuance. We live in an increasingly digital world, and people expect …
