Jill Feldman

Plano, Texas — JCPenney has appointed six new vice presidents. Wendy Santana joins the company as vice president of business development. She has built an impressive career by developing private brands and creating business opportunities for leading retailers. She joins the company after 20 years at Li & Fung – LF Americas/Oxford Collections, where she most recently served as executive vice president. Santana reports to Truett Horne, senior vice president and chief transformation officer. Rounding out the senior marketing team under Shawn Gensch, executive vice president and chief customer officer, …

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