wendy’s

Kansas City, Mo. — The Wendy’s Company has selected Service Management Group (SMG) to measure the customer experience in all of its North America and international restaurants. SMG is a global leader in customer experience (CX) measurement, helping more than 350 brands around the globe to listen, understand and act on feedback and behavioral data.

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Dublin, Ohio — The Wendy’s Company plans to enter Brazil this month, with plans for significant restaurant expansion over time. This growth will be driven through Wendy’s Brazil, a joint venture formed in 2015 between affiliates of Infinity Services and Starboard, one of Wendy’s® largest U.S. franchisees, and a subsidiary of The Wendy’s Company. Wendy’s Brazil plans to hold the grand opening in mid-July for two restaurants in São Paulo.

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