WHP Global

WHP Global and Duty Free Americas to Open First Toys”R”Us Airport Store

by Katie Lee May 16, 2023

New York City — WHP Global, the parent company of Toys”R”Us, has formed a new partnership with leading travel retailer Duty Free Americas to open the first-ever Toys”R”Us airport store at Dallas-Fort Worth International Airport (DFW), the world’s second busiest airport. The Toys”R”Us store will be located in Terminal A, and is slated to open in time for holiday 2023. “We are excited that WHP Global selected us to introduce a new retail concept to the travel industry,” says Jerome Falic, CEO of Duty Free Americas. Travelers visiting the store …

May 16, 2023

Toys”R”Us® to Open in Mexico for the First Time in 2023

by Katie Lee April 26, 2023

New York City — WHP Global, the parent company of Toys”R”Us, has partnered with leading omnichannel retailer El Puerto de Liverpool, SAB de CV to launch the toy brand in Mexico for the very first time. The partnership will bring Toys”R”Us to Mexican customers through standalone flagship stores and e-commerce. Toys”R”Us has experienced significant growth since its acquisition by WHP Global in 2021, doubling its footprint by 50% in 2022 with the national rollout in the U.S. at all Macy’s stores and recent launches in India, United Kingdom and Australia. …

April 26, 2023

News retailers

WHP Global and EXPR to Acquire Bonobos from Walmart for $75 Million

by Katie Lee April 14, 2023

Columbus, Ohio, and New York City — Parent company of fashion apparel retailer Express, Inc., EXPR, and global brand management firm, WHP Global have entered a definitive agreement to acquire menswear brand Bonobos, Inc. from Walmart Inc., for a combined $75 million. This is the first acquisition to be made jointly by WHP Global and EXPR since finalizing their strategic partnership earlier this year. Bonobos, founded in 2007 and acquired by Walmart in 2017, distinguished itself in the menswear category based on product fit, customer experience and the innovative Guideshop …

April 14, 2023

News retailers

In its First Return to the U.S., Babies”R”Us Flagship to Open at American Dream

by Katie Lee January 10, 2023

New York City — WHP Global, a leading brand management firm and owner of Babies”R”Us®, has formed a new partnership with premier shopping and entertainment destination American Dream in Bergen County, N.J., to bring the Babies”R”Us brand back to customers in the U.S. with the debut of its flagship store, which is scheduled to open this summer. “Following the success of the Toys”R”Us flagship, which opened just over a year ago, we are thrilled to see Babies”R”Us back in the U.S. as part of the unparalleled retail experience that can …

January 10, 2023

News retailers

Toys “R” Us to Open In-Store Shops at Macy’s Locations Across the U.S.

by Katie Lee July 26, 2022

New York City — Macy’s has announced a partnership with WHP Global to open Toys “R” Us in-store shops within all of its locations across the U.S. Toys “R” Us stores will range from 1,000 to 10,000 square feet and are set to open from late July through October 15. Each location will feature colorful fixtures, demonstration tables for customers to interact with toys, and a “Geoffrey on a Bench” photo opportunity for families. The in-store shops may also grow by an additional 500 to 3,000 square feet during the …

July 26, 2022

News retailers

Toys”R”Us Opening Global Flagship at American Dream

by Katie Lee December 2, 2021

New York — WHP Global, parent company of Toys”R”Us®, is gearing up for the grand opening of a new two-story Toys”R”Us flagship store inside American Dream, the unmatched entertainment/retail center in Bergen County, N.J. The first U.S. Toys”R”Us flagship store will feature a modern two-level retail concept that spans 20,000 square feet. The flagship will be reminiscent of the beloved toy store customers know and love, with interactive experiences and product demonstrations, and new branded elements like Geoffrey’s Café and ice cream parlor, two-story slide and more. Located within steps …

December 2, 2021

News retailers

WHP Global Buys Controlling Stake in Toys ‘R’ Us Parent Company, Plans Partial U.S. Reopening

by Katie Lee March 16, 2021

New York City — WHP Global, a New York City-based firm that acquires global consumer brands, has purchased a controlling stake in Tru Kids Inc., the parent company of Toys ‘R’ Us. WHP Global joins a group of institutional shareholders that includes funds managed by Solus Alternative Asset Management and Ares Management Corp. Going forward, WHP will manage Tru Kids’ global business and direct its strategic expansion, which according to CNBC will include the reopening of some U.S. stores. Neither the network nor the companies involved in the deal specified …

March 16, 2021