Teriyaki Madness Continues to Grow, Bringing the Brand to New Markets

by Katie Lee

Denver — Teriyaki Madness, a leading fast-casual teriyaki concept with over 130 locations, is celebrating a successful first half of 2023 with significant growth and innovation. The brand has opened 10 new locations and awarded 45 units this year, marking a significant increase in its footprint across the United States. The company has also seen a 21% year-over-year systemwide sales increase.

“We are thrilled with our mid-year momentum and the incredible growth we’ve experienced so far in 2023,” says Michael Haith, CEO of Teriyaki Madness. “Our success is a testament to the strength of our brand, the dedication of our franchisees and our commitment to delivering a superior customer experience.”

Teriyaki Madness has spent the past 6 months signing franchise deals to bring the brand to new markets all over the U.S., including Fort Collins and Colorado Springs, Colo., and Harlem, N.Y.; the company has also sold shops in emerging markets such as Hollywood, Calif.; Salt Lake City; Madison, Wis.; and more.

The brand has also introduced Flybuy, a new piece of technology to add to its already best-in-class ‘tech stack,’ to enhance its advanced pickup, delivery and curbside programs.

“Our introduction of Flybuy is a game-changer for our brand,” says Haith. “We make fresh, made-to-order food in small neighborhood locations, so this technology is our solution to providing the convenience that our customers crave. We are committed to meeting our customers’ increasing expectations for advanced technology to make their lives better, and Flybuy helps us achieve that goal.”

Teriyaki Madness has spent the first half of the year making significant strides in optimizing profitability through operations for franchisees, with improvements in P&Ls, labor scheduling, product making, communication and team training through the company’s Mad U online training platform.

For more information, visit www.franchise.teriyakimadness.com.

SOURCE: Teriyaki Madness

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