Union, N.J. — Bed Bath & Beyond® has formed a partnership with DoorDash, the nation’s leading last-mile logistics platform, to offer consumers on-demand delivery of essential homeware products and items from more than 700 Bed Bath & Beyond locations and nearly 120 buybuy BABY® locations nationwide. With this partnership, Bed Bath & Beyond becomes the first home retailer and buybuy BABY the first baby goods retailer available on the DoorDash marketplace app and website.
“As we continue our transformation to a digital-first, omni-always retailer, DoorDash is an ideal partner to help expand our marketing reach to the millions of customers who already shop their digital channels,” says Rafeh Masood, executive vice president, chief digital officer and interim chief brand officer for Bed Bath & Beyond. “We are particularly pleased to be the first retailer specializing in home and baby to join the DoorDash marketplace, as it speaks to our authority in these markets and our work to strengthen our customer base.”
Consumers can now browse and order products for on-demand delivery and have them delivered right to their doorstep within an hour on average.
“As DoorDash accelerates into new categories and expands our offerings to meet consumers’ on-demand needs, we are excited to partner with Bed Bath & Beyond,” says Shanna Prevé, vice president, strategic partnerships and business development at DoorDash. “For years, Bed Bath & Beyond has been the destination consumers go to when they need home supplies. Through our partnership, we’re making more than 60,000 home and baby items available for on-demand delivery at the touch of a button, delivered directly to consumer’s doorsteps.”
Today’s news builds upon an announcement in May that strengthened Bed Bath & Beyond and buybuy BABY’s same-day delivery services through DoorDash Drive, DoorDash’s white-label fulfillment platform. This expanded partnership with DoorDash strengthens Bed Bath & Beyond’s position as a digital-first, omni-always retailer; Bed Bath & Beyond had already offered Buy Online Pickup in Store (BOPIS), curbside and same-day delivery.
For more information, visit www.bedbathandbeyond.com
SOURCE: Bed Bath & Beyond