Diverzify Unveils New Name and Refreshed Branding for National Accounts Group

by Katie Lee

Atlanta — Diverzify, the country’s largest commercial flooring and interior services provider, has rebranded its national accounts division from Collaborative Turnkey Solutions (CTS) to Diverzify National Accounts (DNA). This strategic shift underscores Diverzify’s commitment to providing streamlined solutions to large-scale clients with national portfolios.

DNA specializes in managing multi-location commercial flooring projects and renovations tailored to various sectors, including senior housing, early childhood, banking, retail and more. DNA leverages an expansive network of over 65 Diverzify-owned locations and more than 7,500 materials experts, trained installers and surface care technicians.

“The CTS team has been a part of the Diverzify family for years, but the name felt disconnected from their service offerings and the Diverzify network,” says Jordan Zmijewski, Diverzify CEO. “The new name bridges that gap and reflects our commitment to being the ideal partner for companies with uncompromising national standards. Streamlining complex commercial projects is truly in Diverzify’s ‘DNA.’”

Under the DNA banner, customers benefit from a comprehensive suite of services, including:

• Initial consultation

• Planning and proposals

• Pre-installation

• Project management

• Post-installation support

• Ongoing maintenance planning 

This full-cycle approach is designed to meet the rigorous standards of customers managing multiple facilities nationwide. With DNA, customers receive superior service, transparent reporting and expert project management from start to finish.

This rebranding is a key milestone in Diverzify’s ongoing journey to become the preferred partner for organizations seeking commercial flooring and facility services. For more information, visit www.DiverzifyDNA.com.

SOURCE: Diverzify

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