Wichita, Kan. — Leading fast-casual restaurant concept Freddy’s Frozen Custard & Steakburgers has broken ground on a new site set to host the brand’s newest restaurant prototype. Located in Salina, Kan., this prototype marks a new chapter for the brand’s design evolution as this option is its first model without a dining room, hosting a double drive-thru and a walk-up ordering station.
With more than a dozen restaurants set to open in the first half of 2021, Freddy’s is poised to continue making significant development growth in the coming months and currently boasts a strong development pipeline on track to open more than 45 restaurants in 2021.
The new prototype offers an additional option for franchisees looking to capitalize on the consumer demand following the pandemic. Features of the new restaurant design were determined following a thorough brand study on drive-thru operations and guest habits, and include a double drive-thru lane, parking stalls for curbside pickup, a walk-up window and patio seating. Construction is expected to take place throughout the summer, with a potential opening date in late August.
“As we continue to make such great strides in our franchise development growth, we’re proud that our restaurant design strategy has continued to evolve, allowing us to offer a variety of options to meet the varying needs of our guests,” says Chris Dull, CEO of Freddy’s Frozen Custard & Steakburgers. “This prototype is the latest in a variety of available options and will cater to the growing number of our on-the-go guests who are mobile-minded and benefit from the ease and convenience of this prototype’s features. This new restaurant design option will fit seamlessly with our existing drive-thru and mobile ordering capabilities.”
Among the new openings in 2021 so far, Freddy’s has celebrated new locations in key markets such as Florida, Tennessee and Georgia. The brand continued its non-traditional expansion with the opening of a location in the Wichita Wind Surge Minor League Baseball stadium in Wichita, Kan. Upcoming openings taking place in the coming months include El Paso, Texas; Durango, Colo.; Florence, S.C.; Streetsboro, Ohio; Lexington, Ky.; Newton, Kan., and a Linden, N.J., location that will mark the first Freddy’s in the state. By July, the brand expects to have expanded its presence to 33 states.
Franchise opportunities remain in areas across the U.S., including the Northeast, Upper Midwest, California, Florida, Oregon and Washington and large metro areas such as Pittsburgh and many of its surrounding markets.
Co-founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, Freddy’s was acquired by private equity firm Thompson Street Capital Partners in March 2021. Today, Freddy’s has more than 400 locations. For more information, visit https://freddysfranchising.com.
SOURCE: Freddy’s Frozen Custard & Steakburgers