Dallas — MOOYAH Burgers Fries & Shakes, a “better burger” fast-casual franchise, plans continued expansion into new markets and a revamped restaurant model. In 2020, MOOYAH will be opening 14 new locations, all of which will feature the new prototype design.
The design includes dining room seating zones created to accommodate community dining, dedicated third-party delivery and pickup shelving, closed kitchens, digital menu boards and an overall more modern vibe. The redesign, which includes a refreshed logo, was created in collaboration with Madrid-based design company Livit — a team of architects, designers and developers who describe themselves as “global experts in guest experience and design.”
“The work we have done has already resulted in our best sales year yet, and we aim to carry that momentum through the rest of 2020 and beyond,” says vice president of brand Natalie Anderson Liu about MOOYAH’s new renovations.
MOOYAH celebrated significant openings with industry veterans in 2019, including locations in Houma, La.; Blue Bell, Pa.; Billerica, Mass.; and Virginia Beach, Va. MOOYAH also partnered with KidZania USA, an interactive “city” for kids ages 4-14. The indoor family entertainment center joined forces with MOOYAH to open its first-ever North America location in Frisco, Texas.
The Barrow family opened its third location this month, and multi-unit Ben & Jerry’s franchisee Tareq Qarman, along with husband-and-wife duo Angel and Sebnem Flores, are growing MOOYAH’s footprint in the Orlando, Fla., market. Martin Arguello will be opening his first ever MOOYAH in Brentwood, Tenn., in spring 2020, as the brand’s first of a potential 10 restaurants across Tennessee. The brand is also adding its fourth location in Connecticut with new franchisees Kalpesh & Jignesh Patel, and longtime franchise owners Randall, Josh and Lucas Bergeson, are opening their fourth location in Wisconsin.
MOOYAH Burgers, Fries & Shakes was founded in 2007 in Plano, Texas. For more information, visit www.MOOYAH.com.
SOURCE: MOOYAH Burgers, Fries & Shakes