SCHEELS Opens First Store in Arizona

by Katie Lee

Santa Monica, Calif. — Macerich, one of the nation’s leading owners, operators and developers of high-quality retail and mixed-use properties in top markets, opened Arizona’s first SCHEELS at Chandler Fashion Center in suburban Phoenix on Sept. 30, 2023.

In addition to 75 specialty shops set inside the popular sporting goods retailer, Chandler SCHEELS features a wide variety of fun, family-friendly entertainment including a Ferris wheel, 16,000-gallon saltwater aquarium, a wildlife mountain, Fuzziwig’s Candy Shop, Ginna’s Café, as well as arcade games and sports simulators.

“SCHEELS is a fantastic fit for shoppers across the entire state of Arizona who are visiting this first-to-market location not only for the incredible selection of sporting goods, but also for exceptional family experiences — including the famous in-store Ferris wheel,” says Bob Beffa, senior vice president, real estate, Macerich. “SCHEELS, which takes the place of a former department store anchor, is part of Macerich’s regional town center strategy to give our shoppers more than just traditional retail. It’s about giving more people more reasons to spend time at our top properties.”

According to SCHEELS, the new location at Chandler Fashion Center is the company’s 32nd store.

Located in the Phoenix suburb of Chandler, Ariz., Chandler Fashion Center features more than 180 retailers, including Apple, lululemon, Dillard’s, Macy’s, Urban Outfitters, Harkins Theatres, Crayola Experience Studio and new retailers such as SCHEELS, Intimissimi, Miniso, Chocolate Bash and, opening soon, Warby Parker and a Cotton:On expansion.

Firmly planted in the hardware business, SCHEELS had a small selection of sporting goods from its beginnings in 1902. Customer interest grew, and more sports lines were added with athletic shoes and clothing was introduced in the product mix in 1972. SCHEELS is now a 32-store operation with stores in 14 states including Colorado, North Dakota, Iowa, Minnesota, South Dakota, Montana, Wisconsin, Nebraska, Nevada, Illinois, Utah, Kansas, Texas and Arizona. Currently, Steve D. Scheel, the great-grandson of the SCHEELS founder, is the company’s chairman of the board, and great-great grandson Steve M. Scheel is CEO. Todd Anderson serves as president and oversees SCHEELS’ daily operations.

Macerich is a fully integrated, self-managed and self-administered real estate investment trust (REIT). Macerich currently owns 47 million square feet of real estate consisting primarily of interests in 44 regional town centers. For more information, visit

SOURCE: Macerich

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